The Bonhôte & Cie SA bank has signed up as a major partner of the Swiss sailor Alan Roura in his conquest of the Vendée Globe. With a partnership agreement running over four years signed at the beginning of March, the bank from Neuchâtel will follow the skipper over the next three IMOCA Globe Series championships.
A new partner for Alan Roura! Following the launch of the 29-year-old sailor’s new IMOCA, Hublot Sailing Team is delighted to officially announce a new major sponsor. The Bonhôte & Cie bank announced in the evening of Wednesday 6th April that they would become a major sponsor of Alan Roura’s Vendée Globe campaign for the next four years. After the watchmaking house Hublot, it’s another figure of Swiss expertise and excellence that is associated with the Genevan’s project. A strong symbol, that’s important to him, as he remains attached to his identity – although he’s been living in Brittany for several years now.
Seduced by the Swiss dimension of the project, like the bank whose headquarters are in Neuchâtel and six branches, all on Swiss soil, the Management of Bonhôte & Cie is also proud to share many values with the offshore racing universe. High technology, entrepreneurship, innovation and absolute research for performance are many connections with the banking world, where preparation and anticipation are also key success factors. Alan’s choice of a boat that’s 100% autonomous thanks to solar panels and an electric engine reflect the bank’s commitments, recently certified B Corp, in terms of sustainable development. With Alan Roura, the Bonhôte bank intends to accompany the adventure of an outstanding sailor, small business manager, hardworking and conscientious, while bringing together clients and co-workers around a major project. A shared story that began several weeks ago but whose athletic launch will be given on 8th May, for the first race of the season: the Guyader Bermudes 1000 Race, leaving from Brest.
"We are delighted about this collaboration with Alan Roura and his team who hold the colours of Switzerland high over the seas. We are pleased to support him in his adventures and associate with the values he embodies. It was important for us to participate concretely in his uniting and meaningful project. This is a wonderful human adventure, an ambitious quest for performance led by an endearing personality. We wish him good luck and much success for his next challenges."—YVES DE MONTMOLLINGeneral Director of the Bonhôte bank
"At sea and in terms of investments, preparation and anticipation are key factors for performance and success. An offshore racing project is prepared in advance, on land and at sea. Human and strategic choices, technical teams and partners that play essential roles. With our title partner Hublot and now our major sponsor Bonhôte, we associate two houses that represent the Swiss watchmaking and banking tradition and excellence. Partners that allow us to build an ambitious quality Swiss project. A financial and strategic support that lets us prepare serenely for the next stages of the project. A dream, a goal that we build together.”
— ALAN ROURA Skipper of the Hublot IMOCA and Bonhôte ambassador
About the Bonhôte & Cie SA bank
Founded in 1815, the Bonhôte bank has developed a long tradition of skills in financial and patrimonial management, their exclusive vocation. Their human dimension constitutes a warranty of efficiency, flexibility and reactivity facing the volatile market developments.
With headquarters in Neuchâtel for over 200 years and branches in Solothurn, Biel, Berne, Zürich, Lausanne and Geneva, Bonhôte has more than one hundred co-workers.